RPC adds to airless pump range

Packaging News, 01 November 2006

RPC Bramlage-Wiko has added another dispenser to its Magic pump system for airless dispensing of lotions, creams and gels.

The Magic Oval widget comes in three sizes – 50, 100 and 150ml – and is shaped to give “comfortable handling” for the consumer and a “wide area for decoration” with silk screen, hot stamping or labelled artwork for the brand owner, said the firm.

The pack’s cap can also be hot stamped for additional branding, while a new design would provide consistent dosing and clean application, said sales and marketing director Günter Pohlmann.

“Products in the cosmetics and personal care markets have two fundamental needs: consistency of function and individuality of appearance,” he said. “Our latest Magic technology and oval design meet these criteria.”